Crispy and crunchy toasts made from the choicest of ingredients Baked to perfection and enriched with elaichi It's the perfect companion to your daily cup of piping chai. Parle Rusk is a crunchy, crispy toast which is every family's teatime essential. Parle Rusk is a crunchy, crispy toast which is every family's teatime essential. Since 1929, Parle has grown to become India's leading manufacturer of biscuits and confectionery. As the makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and superior taste.
An in-depth understanding of the Indian consumer psyche has helped us develop a marketing philosophy that reflects the needs of the Indian masses. Parle has made it a tradition to deliver both health and taste, with a value-for-money positioning that allows people from all classes and age groups to enjoy Parle products to the fullest.
With a reach spanning the remotest villages of India and major cities across the world, the House of Parle has become synonymous with trust, globally.
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Crispy and crunchy toasts made from the choicest of ingredients Baked to perfection and enriched with elaichi It's the perfect companion to your daily cup of piping chai. Parle Rusk is a crunchy, crispy toast which is every family's teatime essential. Parle Rusk is a crunchy, crispy toast which is every family's teatime essential. Since 1929, Parle has grown to become India's leading manufacturer of biscuits and confectionery. As the makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and superior taste.
An in-depth understanding of the Indian consumer psyche has helped us develop a marketing philosophy that reflects the needs of the Indian masses. Parle has made it a tradition to deliver both health and taste, with a value-for-money positioning that allows people from all classes and age groups to enjoy Parle products to the fullest.
With a reach spanning the remotest villages of India and major cities across the world, the House of Parle has become synonymous with trust, globally.